KINGSTON, ON – (May 10, 2021) – Calico Food Ingredients, a leading supplier of colors, flavors, vitamins, and coatings, announced today that it has simplified its brand to Calico (the “Company”) while unveiling a new logo and website. Calico is a subsidiary of Aakash Chemicals & Dye-Stuffs, who also announced today it has rebranded to Vivify Specialty Ingredients (“Vivify”).
“Calico supports application-specific needs with high quality colors, flavors, vitamins, and coatings from our global partners,” says Bobby Gruber, VP of Food Ingredients at Calico. “Customers across North America rely on Calico to formulate, source and supply specialty ingredients that are critical to the appearance, taste, nutritional value and stability of their products. We look forward to continuing to offer these value-added capabilities and high level of service under the new Calico brand.”
The new website highlights Calico’s range of more than 1,000 custom product formulations including powder blends, liquids, and oil dispersions, as well as formulation support. Along with the new brand and logo, the new website offers a seamless and intuitive customer experience and includes features such as sample ordering.
“Calico has continued to grow over the last few years as a key subsidiary of Vivify,” says Devlin Riley, CEO of Vivify. “Calico partners with customers to provide technical expertise in color matching, new color development and color problem solving.”
About Calico
Calico is a manufacturer and supplier of raw materials for the food and beverage industry. Calico collaborates with end users to formulate, source and deliver specialty ingredients that are critical to the appearance, taste, nutritional value and stability of their products. The Company offers natural and FD&C colors, flavors, vitamins and coatings sourced from a network of specialized global partners. Calico’s solution offerings for customers include application-specific expertise, key ingredient inclusion, “free from” labeling, addressing niche consumer demands, and implementing R&D initiatives. Calico is headquartered in Kingston, ON. Calico is a wholly owned subsidiary of Vivify. For additional information, please visit www.calico.ca
About Vivify
Vivify is a leading supplier of specialty colorants and functional ingredients to customers across multiple consumer and industrial end markets. Through diverse sourcing capabilities, advanced lab expertise, and a technical, high-touch salesforce, Vivify delivers customer-specific solutions focused on product performance and customized applications. Vivify has developed a strong market position and entrenched partnerships with 800+ customers in 50+ countries around the world. Vivify is headquartered in Glendale Heights, IL with three additional facilities across North America. For more information, visit www.vivifycompany.com
Press Contact:
KathyJo Pimentel
kathyjo.pimentel@vivifycompany.com
+1 704.221.0973
